Forundergraduate and graduate courses in strategic management. Apractical, skills-oriented approach to strategic management Intoday's economy, gaining and sustaining a competitive advantage is harder thanever. Strategic Management: A Competitive AdvantageApproach, Concepts and Cases captures the complexity of the current businessenvironment and delivers the latest skills and concepts with…
Buku ini menjelaskan seputar proses efektif untuk pengembangan rencana strategis yang jelas dan model yang efektif untuk melakukan perencanaan strategi.