Gaya APA

Smith, K., Haover, D. (2016). Experiental marketing: secrets, strategies, and success stories from the world's greatest brands . New jersey: John Wiley & Sons.

Gaya MLA

Smith, Kerry., Haover, Dan. "Experiental marketing: secrets, strategies, and success stories from the world's greatest brands". New jersey: John Wiley & Sons, 2016. BI Corner.